Plan: 18/20
Prod: 48/60
Eval: 19/20
Total: 85%
Grade A
Monday, February 9, 2009
Friday, February 6, 2009
Evaluation
In what ways does your media product use, develop or challenge forms and conventions of real media products?
I believe that my radio show is quite accurate with existing sport-related radio shows, for example 5Live or others. I feel that my target audience was reached on the basis that it was a sports-related show and it appealed to all age groups, from the younger generation to the elderly. I brought in a relevant guest (an all-round sportsman), and this is the factor that I feel would appeal to the older generation, for example I included sound clips of snooker and table tennis, not necessarily sports that younger people would watch. With these archive clips and a 'famous' guest alongside me, I feel that this made my radio show more believable and more relevant to the cause.
Other Codes and Conventions that I included were the show host, a jingle and a guest, which are the key factors of a radio show.
I feel that my jingle followed the C&C's used in normal radio shows, in the sense that it was catchy, short and distinguishable from other jingles. I believe that this jingle is not particularly 'sports-esque', however it still serves it's purpose as a catchy jingle. Included in the radio show is a bedtrack, which I feel diverts the audiences attention more towards the host of the radio show. It is a calm bedtrack, which is easy listening; elevator-esque. The bedtrack, again, is not necessarily associated with a sports show, however I believe it still serves it's purpose of being a smooth tune and something that can be easily spoken over.
How does your media product represent particular social groups?
In terms of social groups, I don't think that it represents any in an obvious way, however I feel that the slightly hectic introduction jingle can represent how sport, in some cases, can be quite fast-paced. The bedtrack is slower, thus showing how sport can on the occasion be slow-tempo and calm, for example snooker (one of my archive clips can relate to this representation).
The use of a 'well-known' sports personality will be relevant to most, even non-lovers of sport and so this media product can be shown to include all members of the public, thus representing that celebrities will be widely known, even out of their niche audience.
What kind of media institution might distribute your media product and why?
I believe that the most common media institution, the BBC, would distribute my media product. For this to happen, I would obviously have to make things more interesting, and make the jingle slightly more relevant for the cause. Clarity in the archive clips would be needed also as this shows bad sounds, which is not particularly good for a radio show. I believe that this radio show could compete with a sport show on the BBC, whether it be Radio 5, 6, 7 or 8. I feel that my radio show has enough about it to become a widely listened to programme.
Who would be the audience for your media product?
As stated earlier on in the project, the audience for my media product would be for 15-60 year olds who share a common interest; that of sport. I feel that it is not necessarily relevant which class of people tune in (be it ABC1, C2DE), as long as they tune in to find out more about the sport that they are interested in. I believe that all communities can come together to share their views and opinions on the sports that the love, and therefore my media product is not specifically classed, however it was aimed at 15-60 year olds.
How did you attract/address your audience?
My audience was attracted by my use of jingle and bedtrack, not to mention the topic of my radio show. I feel that the jingle was catchy, thus enticing the listener to listen more to the show. The bedtrack was calm, which would keep the audience listening after a sudden change of genre. I feel that it does not matter what jingle or bedtrack you are using, so long as your radio show has a specified point or topic of conversation which would appeal to the public. I believe that my radio show has a vast audience and therefore this alone would attract my audience.
In terms of addressing my audience, I feel that I incurred a fairly laid-back approach, giving the listener something easy to listen to whilst they drive home from work, as this is what time I was intending for my radio show to be broadcast. The topic of conversation is what I feel would attract my audience, and the tone of voice used would address the audience well.
What have you learnt about technologies from the process of constructing this product?
From this project, I have learnt how to capably use GarageBand pre-, during and post-production. This includes creating loops, tunes and rhythms to effect. With this newfound knowledge, I feel that I will be able to further construct a radio show to a full length discussion, whilst keeping the same topics and such going. I have learnt how to alter settings, such as sound and volume of different tracks, and this I feel will be a valuable concept to take into later life.
Overall, I have learnt how to use GarageBand consistently and to, I hope, a high-quality.
I believe that my radio show is quite accurate with existing sport-related radio shows, for example 5Live or others. I feel that my target audience was reached on the basis that it was a sports-related show and it appealed to all age groups, from the younger generation to the elderly. I brought in a relevant guest (an all-round sportsman), and this is the factor that I feel would appeal to the older generation, for example I included sound clips of snooker and table tennis, not necessarily sports that younger people would watch. With these archive clips and a 'famous' guest alongside me, I feel that this made my radio show more believable and more relevant to the cause.
Other Codes and Conventions that I included were the show host, a jingle and a guest, which are the key factors of a radio show.
I feel that my jingle followed the C&C's used in normal radio shows, in the sense that it was catchy, short and distinguishable from other jingles. I believe that this jingle is not particularly 'sports-esque', however it still serves it's purpose as a catchy jingle. Included in the radio show is a bedtrack, which I feel diverts the audiences attention more towards the host of the radio show. It is a calm bedtrack, which is easy listening; elevator-esque. The bedtrack, again, is not necessarily associated with a sports show, however I believe it still serves it's purpose of being a smooth tune and something that can be easily spoken over.
How does your media product represent particular social groups?
In terms of social groups, I don't think that it represents any in an obvious way, however I feel that the slightly hectic introduction jingle can represent how sport, in some cases, can be quite fast-paced. The bedtrack is slower, thus showing how sport can on the occasion be slow-tempo and calm, for example snooker (one of my archive clips can relate to this representation).
The use of a 'well-known' sports personality will be relevant to most, even non-lovers of sport and so this media product can be shown to include all members of the public, thus representing that celebrities will be widely known, even out of their niche audience.
What kind of media institution might distribute your media product and why?
I believe that the most common media institution, the BBC, would distribute my media product. For this to happen, I would obviously have to make things more interesting, and make the jingle slightly more relevant for the cause. Clarity in the archive clips would be needed also as this shows bad sounds, which is not particularly good for a radio show. I believe that this radio show could compete with a sport show on the BBC, whether it be Radio 5, 6, 7 or 8. I feel that my radio show has enough about it to become a widely listened to programme.
Who would be the audience for your media product?
As stated earlier on in the project, the audience for my media product would be for 15-60 year olds who share a common interest; that of sport. I feel that it is not necessarily relevant which class of people tune in (be it ABC1, C2DE), as long as they tune in to find out more about the sport that they are interested in. I believe that all communities can come together to share their views and opinions on the sports that the love, and therefore my media product is not specifically classed, however it was aimed at 15-60 year olds.
How did you attract/address your audience?
My audience was attracted by my use of jingle and bedtrack, not to mention the topic of my radio show. I feel that the jingle was catchy, thus enticing the listener to listen more to the show. The bedtrack was calm, which would keep the audience listening after a sudden change of genre. I feel that it does not matter what jingle or bedtrack you are using, so long as your radio show has a specified point or topic of conversation which would appeal to the public. I believe that my radio show has a vast audience and therefore this alone would attract my audience.
In terms of addressing my audience, I feel that I incurred a fairly laid-back approach, giving the listener something easy to listen to whilst they drive home from work, as this is what time I was intending for my radio show to be broadcast. The topic of conversation is what I feel would attract my audience, and the tone of voice used would address the audience well.
What have you learnt about technologies from the process of constructing this product?
From this project, I have learnt how to capably use GarageBand pre-, during and post-production. This includes creating loops, tunes and rhythms to effect. With this newfound knowledge, I feel that I will be able to further construct a radio show to a full length discussion, whilst keeping the same topics and such going. I have learnt how to alter settings, such as sound and volume of different tracks, and this I feel will be a valuable concept to take into later life.
Overall, I have learnt how to use GarageBand consistently and to, I hope, a high-quality.
Voice
I then set about recording my interview and introduction. I needed to create a script, which would finish my radio show. Here is the script:
Me : Hello and welcome to Sport on Eight, with your host Gary Coward. With me today is Dom Norman, a talented all-round sportsman. Here are some of your best bits... (Archive sound clips play)... Hello Dom, lovely to have you here. How are you today?
Dom : I'm very well thanks Gary
Me : Great news, we'll talk more about you after the news
I finished with a fade out and another of the radio sounds.
Me : Hello and welcome to Sport on Eight, with your host Gary Coward. With me today is Dom Norman, a talented all-round sportsman. Here are some of your best bits... (Archive sound clips play)... Hello Dom, lovely to have you here. How are you today?
Dom : I'm very well thanks Gary
Me : Great news, we'll talk more about you after the news
I finished with a fade out and another of the radio sounds.
This clip shows where the voices were placed in relation to all the other aspects of my radio show. These were placed accordingly and, when there was no sound, the bedtrack was louder to ensure that there was no silence in my radio show.
All together, my jingle lasted 
:
Archive Clip
Part of the specification is that my radio show must include an archive sound clip. This was an easy choice for me, as the main focus of my radio show was that of a sport show. I ventured out to the common room, and recorded sounds of someone playing snooker and table tennis. I then needed to think out how I would incorporate this into my radio show, and I came to the conclusion that I would interview a talented all-round sportsman, who was a champion of Table Tennis and Snooker. After I had recorded these sounds, I needed to the upload them onto my GarageBand file.
Bedtrack
The next phase was to create a bedtrack, which would play in the background whilst I am introducing my guest and playing the archive sound clips. After including a jingle which I would say was for the younger age group, I decided to create a bedtrack which would appeal more to the older age group of my target audience, and so I set out to find a calmer, more laid back tune. After searching through the various loops, I came up with the loop 'Delicate Piano' which, as you would assume, is a calm approach with piano.
This clip shows the bedtrack embedded into my radio show. I have decided to use 'Delicate Piano', which has two parts. These two parts work together to create a nice sound which is easy on the ears and will appeal to the older generation of my target audience.
Tuesday, February 3, 2009
Making my jingle
By using GarageBand, I have been able to create a radio show which I feel relates to my target audience and is completely relevant to the cause. On this blog post, I am going to recreate how I made the jingle for my radio show using GarageBand.
This image shows the screen that we are greeted with when opening the GarageBand software. This opens with a pre-selected track (grand piano) with an interactive piano which you are able to create a tune. I decided to stray away from the improvisation and use the loop instead, shown below this text.
I started off with some pre-recorded radio sounds, which I had to create myself. This was simple, as when radio sounds was selected from the 'instrument' section, shown to the left.
Once decided which of the options for radio sounds I would use, I set about recording it. I opened up the keyboard from earlier, which gave me a wide range of radio sound options. From these options, I chose the best and most relevant for a radio jingle. To record, click on the record button (red) and simply key in the tune / rhythm that you require.
After the radio sounds are sorted, it was time to place in the loops. I chose to use 'Headspin Short' and 'Galleria Short' as the main beat for this. I felt that this loop sounded the best and would be the best way to introduce my radio show, as this was a distinct loop which would, hopefully, be instantly recognisable. After placing these two loops, I then chose to cut 'Galleria Short' into two sections. This enabled me to create a finishing beat which would indicate the end of my jingle. This finishing beat was a distinct beat which ensured a smooth transition.
The finished introduction is shown below:
This image shows the screen that we are greeted with when opening the GarageBand software. This opens with a pre-selected track (grand piano) with an interactive piano which you are able to create a tune. I decided to stray away from the improvisation and use the loop instead, shown below this text.
I started off with some pre-recorded radio sounds, which I had to create myself. This was simple, as when radio sounds was selected from the 'instrument' section, shown to the left.Once decided which of the options for radio sounds I would use, I set about recording it. I opened up the keyboard from earlier, which gave me a wide range of radio sound options. From these options, I chose the best and most relevant for a radio jingle. To record, click on the record button (red) and simply key in the tune / rhythm that you require.
After the radio sounds are sorted, it was time to place in the loops. I chose to use 'Headspin Short' and 'Galleria Short' as the main beat for this. I felt that this loop sounded the best and would be the best way to introduce my radio show, as this was a distinct loop which would, hopefully, be instantly recognisable. After placing these two loops, I then chose to cut 'Galleria Short' into two sections. This enabled me to create a finishing beat which would indicate the end of my jingle. This finishing beat was a distinct beat which ensured a smooth transition.
The finished introduction is shown below:
I feel that the jingle has met the criteria that I stated earlier on in this project. I feel that it is catchy, creative and sounds good.
Sunday, February 1, 2009
Planning
For this audio project, I will need the following in my radio show:
- An introductory jingle
- A presenter, introducing the show, themselves and welcoming their guest
- The guest's response
- The archive sound clip, relating to the guest
With these in place, my audio project will have conformed to the codes and conventions required within this project.
An introductory jingle - With this introductory jingle, I will use GarageBand, an application for Macs. GarageBand is used to create different tunes either by the user typing / playing the specific notes, or by the user creating / placing pre-recorded loops into different positions which will combine to create a nice sounding piece of music. Within GarageBand, there are many different genres from rock to jazz, and within these genres are unique instruments from distort guitar to dark organ. By using the effects of GarageBand, I aim to create a catchy introductory jingle that will conform to my target audience.
A presenter, introducing the show, themselves and welcoming their guest - As I am the presenter, I will need to introduce the show appropriately so as to appeal to the target audience. My guest will have to be relevant to my target audience, therefore it will have to be sport orientated. I will record the show using a dictator from Mr. Winn's vast supply of media-related technology. I will write a script so that I know exactly what I am going to say and therefore have no stumbling blocks which would cause silence, being bad in radio.
The guest's response - My guest will be a classmate. I will write a script for my guest so as to ensure a smooth transition between me introducing them and them responding. The guest will be standing / sitting next to where I am so that there is not a big noise difference from different rooms etc.
The archive sound clip, relating to the guest - I will record the sound clip as a different clip in a different area so that it is distinguishable from the dialogue between me and my guest. I will introduce the sound clip by saying something along the lines of "Now lets hear some of your best bits". This sound clip will, again, have to be relevant to my target audience and therefore will have to be sport-themed.
If I follow these 4 key points then I will have conformed to the requirements of this particular task and I will have therefore created a popular and successful radio show.
Sunday, January 25, 2009
Target Audience
When creating my radio show, it will need to be for a specific audience to maximise listeners. I will need to think about the following:
- Age (range in particular)
- Gender (Male, female or both)
- Topic (i.e. music genre, comedy, topics of discussion etc.)
With these in mind, I will need to choose a relevant aspect of these to create a radio jingle that would be listened to by my target audience.
I have decided that my taget audience will be for people interested in sport topics. It will be for both genders, and the age range will be from 20-60, so quite a big range as there will be quite a few people interested and that fit into this niche. With this in mind, I will create a radio jingle and show which is relevant to these aspects and will therefore be what my target audience requires.
Saturday, January 17, 2009
Radio Jingle 3
For my third and final jingle, I have chosen Adam and Joe from Radio 6 music. Again, I have never heard of this radio show and so I have a completely unbias opinion of their jingle, which can be found here. I don't know what sort of music they play as their jingle does not really shed any light on this fact.
The recording starts with a song from 'The View', and the jingle itself can be heard from 1.40 into the show. This is a very different jingle to the others I have analysed earlier. Instead of it being a musical interlude, the main focus of this jingle is the 'singing'. It is a very unconventional approach to a jingle and I don't particularly like this format as it can very quickly annoy me. Just listening to the 10-odd seconds it was on for started to annoy me, however it is a very distinct jingle and therefore will be isntantly recognisable. The jingle itself seems very old-fashioned yet comical, or at least tries to be. From this jingle, all I can guess is that this radio show is going to be quite silly and annoying for the listener, depending on how often the hosts talk. I cannot tell anything about what sort of music they play (if any) or if the show will appeal to me as the listener or to a more niche audience.
Having never heard this jingle before, it came as a surprise to me that it would be so different in many ways. I did not find out much about this radio show from the jingle, unlike the Gilles Peterson or Sonny Ji jingles.
Overall I fel that this jingle is good in terms of being recognisable, however it is not as good for listeners who are wondering what sort of show it is going to be. If I were to hear this jingle now, I would know who's radio show is about to be broadcast which is a good thing for a jingle to be able to do.
The recording starts with a song from 'The View', and the jingle itself can be heard from 1.40 into the show. This is a very different jingle to the others I have analysed earlier. Instead of it being a musical interlude, the main focus of this jingle is the 'singing'. It is a very unconventional approach to a jingle and I don't particularly like this format as it can very quickly annoy me. Just listening to the 10-odd seconds it was on for started to annoy me, however it is a very distinct jingle and therefore will be isntantly recognisable. The jingle itself seems very old-fashioned yet comical, or at least tries to be. From this jingle, all I can guess is that this radio show is going to be quite silly and annoying for the listener, depending on how often the hosts talk. I cannot tell anything about what sort of music they play (if any) or if the show will appeal to me as the listener or to a more niche audience.
Having never heard this jingle before, it came as a surprise to me that it would be so different in many ways. I did not find out much about this radio show from the jingle, unlike the Gilles Peterson or Sonny Ji jingles.
Overall I fel that this jingle is good in terms of being recognisable, however it is not as good for listeners who are wondering what sort of show it is going to be. If I were to hear this jingle now, I would know who's radio show is about to be broadcast which is a good thing for a jingle to be able to do.
Radio Jingle 2
For my second jingle, I have chosen the Radio 1 host Gilles Peterson who plays a variety of genres from Hip Hop to Blues. His session can be found here. I chose this DJ because he is one of the few Radio 1 DJ's that I haven't heard and therefore this jingle is a new experience for me.
The recording starts with a warning about strong language, which is not normally heard on a radio programme, however this is broadcast at 2.00 am and so there shouldn't be too many complaints. There are then 3 voices, these being two females and a male, singing the name 'Gilles Peterson' in a jazzy, broadshow-esque way. Cue the saxophone and drums, as a very classy, sophisticated tune is played, again creating a broadway show feel about the jingle. This tune sets the scene for what type of show it will be, and, as a first time listener, I get the feeling it will be very jazzy and classy, as though intended for people driving late at night as a calming session.
Again, I have never heard this jingle before, yet it strikes me as the sort of show that I wouldn't mind listening to, unlike the punjab show earlier. When I heard this jingle I got the impression that it would be a very easy-listening show and, as it is broadcast at 2.00 am then it would be an ideal type of show for weary listeners.
Overall I thought that this jingle has been very well composed and the time of broadcast has been thought about. It is a very catchy tune and it sets the scene well for what is to come, and so I feel that it is a well-thought out jingle.
The recording starts with a warning about strong language, which is not normally heard on a radio programme, however this is broadcast at 2.00 am and so there shouldn't be too many complaints. There are then 3 voices, these being two females and a male, singing the name 'Gilles Peterson' in a jazzy, broadshow-esque way. Cue the saxophone and drums, as a very classy, sophisticated tune is played, again creating a broadway show feel about the jingle. This tune sets the scene for what type of show it will be, and, as a first time listener, I get the feeling it will be very jazzy and classy, as though intended for people driving late at night as a calming session.
Again, I have never heard this jingle before, yet it strikes me as the sort of show that I wouldn't mind listening to, unlike the punjab show earlier. When I heard this jingle I got the impression that it would be a very easy-listening show and, as it is broadcast at 2.00 am then it would be an ideal type of show for weary listeners.
Overall I thought that this jingle has been very well composed and the time of broadcast has been thought about. It is a very catchy tune and it sets the scene well for what is to come, and so I feel that it is a well-thought out jingle.
Friday, January 16, 2009
Radio Jingle 1
For my first radio jingle, I have decided to analyse 'The Bhangra Mixtape', a punjab radio session found here. I chose this because it is not something that I would choose to listen to and therefore it is slightly less conventional than something from Radio 1.
This starts off with an introduction from a voice-over, with a steady beat and instruments that you would expect to hear in an Asian city, already setting the scene for what is to come from the show. With this in mind, it is an easier task to continue the theme for the presenter as the audience are tuned in for this genre of music. After this introduction, it goes into a very punjab-orientated jingle, with a high-pitched string instrument widely associated with India or other Asian countries, yet with a piano in the background which brings the jingle into a modern England with a smooth bluesy feel. Cue radio noise mixes and we have the finished article, as the presenter (Sonny Ji) comes in after 28 seconds. The jingle fades but is still a part of the radio as it plays in the background as Sonny Ji starts talking. The jingle stops as the first track is played.
As I have never listened to this radio show before, I would not be able to tell this jingle from a tune in a Bollywood scene, and therefore I feel that this jingle is not original or distinctive enough. Even after listening to it now, I feel that I would not be able to tell it apart from any other punjab-related theme. This jingle creates an Asian feel via the instruments used and the techniques of playing (these being the rhythm, notes played and how they are played).
Overall I feel that this jingle serves it's purpose (introducing an Asian radio session) however I don't believe that it is catchy enough for people to walk down the street whistling the tune.
This starts off with an introduction from a voice-over, with a steady beat and instruments that you would expect to hear in an Asian city, already setting the scene for what is to come from the show. With this in mind, it is an easier task to continue the theme for the presenter as the audience are tuned in for this genre of music. After this introduction, it goes into a very punjab-orientated jingle, with a high-pitched string instrument widely associated with India or other Asian countries, yet with a piano in the background which brings the jingle into a modern England with a smooth bluesy feel. Cue radio noise mixes and we have the finished article, as the presenter (Sonny Ji) comes in after 28 seconds. The jingle fades but is still a part of the radio as it plays in the background as Sonny Ji starts talking. The jingle stops as the first track is played.
As I have never listened to this radio show before, I would not be able to tell this jingle from a tune in a Bollywood scene, and therefore I feel that this jingle is not original or distinctive enough. Even after listening to it now, I feel that I would not be able to tell it apart from any other punjab-related theme. This jingle creates an Asian feel via the instruments used and the techniques of playing (these being the rhythm, notes played and how they are played).
Overall I feel that this jingle serves it's purpose (introducing an Asian radio session) however I don't believe that it is catchy enough for people to walk down the street whistling the tune.
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